Adam Goldenberg of TechStyle Takes Their New Name on CNBC

Techstyle, formerly known as JustFab opted for a name change. They felt that opting for TechStyle Fashion Group would define their objectives more. Adam Goldenberg is a co-founder and co-CEO. He also explains that by changing their name, they accentuate the firm’s heritages in technology. Some of their brand portfolios include Fabletics, JustFab, ShoeDazzle, as well as Fabkids. Adam Goldenberg and Don Ressler launched the company with the aim of altering the way people shop. They endeavor in delivering of in-trend fashion by use of data. So far, the company’s vision has taken shape, with their customers enjoying the transformation brought about by data and personalization.

Essentials Concerning the Co-founders and CEOs of TechStyles Fashion Group

The trio contributes significantly to the success of the company. In their endeavors, they pursue with dexterity. As well, Goldenberg are metrics-driven and have the capacity to adapt to new schemes that keep their business surmounting. There is a lot that other founders can learn from them. In case they find out that something does not work for them, they concentrate on it. The relevant parties are held responsible, and fixes done with immediate effect on Interestingly, the entire team shares in equal numbers, which enhances transparency within the organization. By so doing, every shareholder feels relevant, hence motivated to work towards pushing the organization to greater levels. Unifying all those strategies keeps them going every dawn.

The Significant Influence Played by JustFab’s Clients

Right from the initial days of inception, JustFab valued customer feedback. They address their customer woes in a professional manner. They could make mistakes from the price points for some of their products. At some point, they discovered that they needed to review their prices for jewelry and sunglasses. All their merchandising decisions are formed in line with customer preference on In fact, there is a crew that addresses such issues. They dedicate their time to understanding the clients, and what they are able and willing to purchase. The support team invests in reviewing the customer feedback and advising the company on how to respond to any complaints.

Inspiring Secrets About JustFab’s Staffing Process

The recruiting team looks for passion. It does not matter how impressive your papers may be. To be employed at TechStyles Fashion Group, you must be ready to fight for their brands. Their culture is founded on passion. They even have an office mantra that reads “Be Passionate.” It is either you live it, or you quit.


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