Nintendo’s “Animal Crossing: Pocket Camp” Second Largest Mobile Game at Launch.

There is something so uniquely and intimately satisfying about creating a character in the hit Nintendo series ‘Animal Crossing’ before spending hours shaking trees, fishing and talking to animal-people. Nintendo’s quirky series has been one of the staples in their massive library of IP and now it is going mobile. ‘Animal Cross: Pocket Camp’ hit mobile application stores last week and it ascended quickly to 15 million downloads, making it the second largest mobile game launch in Nintendo’s history — right behind Super Mario Run.

Nintendo has made a habit of giving fans a new ‘Animal Crossing’ title with each generation of their console release, dating all the way back to the Nintendo 64. Fans were notably worried that nothing had been announced in 2017, up until about two months ago when news of ‘Pocket Camp’ first hit the internet. Fans were initially put off by the idea of a mobilization of such a deep and unique game, but those fears have turned out to be unfounded as critical and commercial success has followed the title.

In ‘Pocket Camp’, gamers create a character like they traditionally do in other ‘Animal Crossing’ titles. Afterwards, each player is given a special RV Camper that they can decorate and expand, much like their home. The big twist here is that your character does not live in a village. Instead, you have your own ‘campsite’ that can be completely and uniquely decorated. You can invite other animals to come hang out at your campsite while you perform tasks for them in order to build your friendship. Of course, there is plenty of exploration too. An overworld map allows your character to travel to a handful of different areas, including beaches, parks, and forests, in order to catch bugs, go fishing, and meet new animals and players.

Nintendo has taken a relatively hands-off approach in terms of monetization for ‘Pocket Camp’ which is likely why the title has been so popular, so far. You don’t need to pay a cent to enjoy the game unless you would like to speed up certain tasks or buy specialty aesthetic items to decorate your camp.

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