Bob Reina, the CEO of Talk Fusion, recently wrote an article about perseverance. He starts out talking about how children learn to ride a bicycle. They fall down, get up, and try again. They do this over and over until they can ride the bike confidently. After that the training wheels come up and they’re good to go. Learn more: http://bobreina.com/
As people get older, though, he says that many people are far too easily discouraged. If there’s any discomfort or discouragement involved they will give up. If they start out learning something new and hit a roadblock they just give up.
As Bob Reina says, too many people start out in life really resilient but over time most people evolve into quitters. They let their egos, procrastination, and busy schedules serve as an excuse for not finding as much success as they could have had. It’s only the strong people who persevere and see things through that end up being on top.
One example of someone persevering and thriving is Beyoncé, he says. Her latest album makes use of the phrase, “When life gives you lemons, make lemonade“. Many people are now sticking this phrase on their Facebook or Instagram account while they don’t even try to actually incorporate this belief into their character. He also points to the soaring divorce rate in America. He says that when things get tough most people just give up on even a marriage rather than put in any honest effort to make things better.
Bob Reina says the truth of the matter is that people nowadays are demanding instant gratification in all things in life. People are no longer willing to put in the work to make things succeed because they are weary and lazy. He said the people that succeed nowadays are those who stay hungry for greater success every day. They don’t accept failure because they find out ways to succeed no matter how much work it takes.
He has been teaching these lessons to the independent contractors that sell his company’s products globally. After graduating from college he became a police officer. He wasn’t satisfied with what he was getting paid and the hours he was working so he took a risk and decided to make a change. He didn’t want to be a complacent person who just accepts things as they are and instead decided to make his life better.
For a number of years Bob Reina was an independent contractor himself. He sold many companies products to others. He was usually the top salesman at these companies but he was never really satisfied with selling other peoples stuff. He wanted to create his own products and then have others sell them. This is what he accomplished at Talk Fusion.