Category Archives: HVAC Company

Keep Cooling Costs Down, Advice from Goettl

(Goettl Tells All: Even Though you live in NorCal, I bet you didn’t know this trick about your HVAC system)



Goettl is a long-time HVAC company founded all the way back in 1929 in Phoenix Arizona. They recently gave Norcal News tips on how homeowners can stay cool while keeping their electric costs low.


Keep your system tuned up so it’s efficient. At least once a year, and twice is even better, have an HVAC specialist look it over to make sure you have the most up-to-date equipment and options. This way you can catch problems before your air conditioner breaks down in the middle of a heat wave. And it keeps your cooling system as efficient as possible. And efficiency is what saves you money on your electric bills.


If you implement all the tips and advice in the Norcal New article from Goettl and your bills are still high, consider replacing your air conditioner. In the past fifteen years they have become increasingly energy-efficient and sophisticated thanks to the latest technologies. If your model is older than that, it’s out of date even if it’s still running well. It will still cost you extra money in electric bills.


In 2008 ARS/Rescue Rooter bought Goettl as part of its drive to expand that company. However, they did not focus on customer service. Therefore, in 2013, Ken Goodrich bought the company. He immediately changed the company’s culture. Under the out-of-state giant, the policy was to extract all possible profit out of every transaction. Goodrich ordered all employees to focus on customer satisfaction because HVAC companies are local. They thrive on having a good word-of-mouth reputation and on repeat business.


Since Goodrich bought Goettl, it’s grown by five times and makes over $50 million per year. Plus, Goodrich has given Goettl a reputation for volunteerism and charity. He donated over $1,000 worth of tools to the College of Southern Nevada. In one case, they installed a new air conditioner for an elderly woman free of charge, replacing her old and highly inefficient system. They provide same-day service because if your air conditioner breaks down you can’t wait long to get it fixed. And for the same reason they work extended hours, including evenings and weekends.