Breaking Bad is returning, but not to television. The cult television series about high school chemistry professor Walter White’s decent into a life of crime is gaining a second life as a virtual reality experience. The new endeavor is not going to be a mere downloaded app. Series creator Vince Gilligan is working with Sony PlayStation to craft an interactive virtual reality live-action 360 experience.
Although the project is being crafted through a venture with a video game giant, the new project is not intended to be a video game. Of course, PlayStation has expanded beyond engaging strictly in video game play.
Sony Interactive Entertainment would handle the creation of the virtual reality series, but the project would air on PlayStation Vue, the company’s streaming service.
Breaking Bad could be the perfect project for Sony PlayStation’s entertainment programming division. The audience for the series likely skews older than a large number of video game fans. The intriguing concept of a continuation of the series might draw in a significant number of subscribers who otherwise would not be interested in PlayStation Vue.
Eventually, the series would find its way to DVD and Blu-ray, which creates additional marketing streams beyond the PlayStation Vue airings. In time, the streaming series should turn up on a “regular” channel when the need for programming arises many years down the road.
Such conjecture is getting far ahead of the current situation with the planned series. Very little news about the specifics of the series have been released. No word exists on whether or not stars Bryan Cranston and Aaron Paul are going to appear in the new series. Honestly, it would be difficult to fathom how the series would succeed without their presence. And what would be the timeline of the series? Will it present a storyline that took place during the events of the series?
Fans are going to learn the answers in time. Odds are the new VR series positively won’t disappoint.