Category Archives: Market Development

Light From Darkness: The Victoria Doramus Story

Victoria Doramus had it all at one point in her life. She had managed to achieve much success in many fields, i.e. experienced market analyst, assistant media planner, and creative consultant; just to name a few. Victoria Doramus worked for such companies as Mindshare, Stila Cosmetics, Trendera, and Creative Arts Agency. She was also the personal assistant to film director and producer, Peter Borg; performing such duties as running personal errands, managing his New Your City residence, and household organization.

Writing was always important to Victoria Doramus. She did freelance work as well as ghostwriting for the Huffington Post and other publications. Victoria Doramus worked as a writer and research assistant on several books including “Decades: A Century of Fashion.”

Unfortunately, Victoria Doramus’ lucrative career was brought to a halt by her drug addiction. This crippling disease got the best of her even after being in two different rehab facilities. But the third rehab facility which consisted of a 12-step program proved to be the turning point in Victoria Doramus’ life. She began the slow but steady climb back up.

After getting victory over her addition, Victoria Doramus began helping others who faced the same problems she had. She supported the Amy Winehouse Foundation, which educates young people about addition; as well as the Women’s Prison Association an organization that works with incarcerated women in New York City. She also became involved with a global organization called Room to Read. This organization which was founded in 2000 works to give and education to underprivileged children around the world.

In addition to her rewarding work with the above-mentioned organizations, Victoria Doramus also spends time working with Best Friends Animal Society. This organization works hard to put an end to euthanizing dogs and cats in shelters.

Victoria Doramus found strength through humility and courage through self-examination and determination. The new person she has become is helping others face and overcome their addictions and other problems they may have. May Victoria Doramus’ light forever be a beacon for others who are in darkness.


Town Residential is a real estate brokerage firm. The firm specializes in residential real estate. It was founded in 2010 by Andrew Heiberger, CEO and co-chairman.

Town Residential is born out of its predecessor Citi Habitats which, Heiberger first founded. Citi Habitats initially focussed on rentals. Town Residential recently absorbed boutique brokerage Thomas & Ingram which has its eyes on sales deals.

The New York City apartments for sale and real estate scene recently reported on Real Estate weekly. The man behind RE/MAX planetary powerhouse has his focus on New York. The firm has bought back the master franchise for the state. Dave Liniger is focused on powering up the local brokerages and its expansion. Novel marketing and branding campaigns are onset, and Dave believes that it’s going to do so well counting on the success they have received from other regions like New Jersey and Pennsylvania. However, little growth has been seen in Manhattan.

Little success has been attributed to generational and branding issues mostly in the suburbs and rural areas but then Liniger counts on getting the right management team, selling franchises and the right persons with inner drives coupled with leadership qualities.

Keller Williams NYC is the New York City master franchise of the Texas-based brokerage titan. Among other growing franchises are Rutenberg Reality, BOND New York and TOWN. Rutenberg appears to have grown by using a unique unconventional business framework and profit-sharing model. Their framework attracts self-sufficient, experienced brokers who believe in their hard work and determination.

BOLD has since grown and the firm is in charge of leasing one of the city’s pricey rental buildings.

Heiberger, founder of Town Residential, says that in order for them to properly service the market place, they will need to have a foothold across Manhattan and parts of Brooklyn.
Weichert Realtors has since focussed to remain in Brooklyn.

Carrying out a lot of research before getting to the NYC real estate market is a crucial idea as it can be extremely different from getting into any suburban market. It’s prudent to keep track records and remaining persistent.